𝐀𝐛𝐨𝐮𝐭 𝐀𝐭-𝐓𝐚𝐡𝐮𝐫 Inspired by the Arabic word “𝐓𝐚𝐡𝐮𝐫” which literally translated means “𝐏𝐮𝐫𝐢𝐭𝐲”. At-Tahur Limited, since its inception in 2007, has strived to provide its consumers with dairy products the way nature intended them to be. It is one hundred percent natural, pure & fresh. 𝗣𝗿𝗲𝗺𝗮 is the only milk in Pakistan that is free from all kinds of additives, preservatives, and growth hormones make it completely traceable from grass to glass. 𝗢𝘂𝗿 𝘃𝗶𝘀𝗶𝗼𝗻 is to be the best consumer brand on account of superior quality. 𝗢𝘂𝗿 𝗺𝗶𝘀𝘀𝗶𝗼𝗻 is to produce and process world-class, pure, natural, and healthy products of immaculate quality. In order to set the highest standards in purity, hygiene, and nourishment, 𝗣𝗿𝗲𝗺𝗮 Is produced in state-of-the-art dairy facilities, untouched by human hands. 𝗣𝗿𝗲𝗺𝗮 milk is pasteurized, homogenized, and packed using a fully integrated and internationally compliant cow-to-consumer process. 𝗣𝗿𝗲𝗺𝗮 Milk is obtained from pure breed Australian and Dutch cattle on one of the most modern farms in Pakistan, in a hygienic and healthy environment under the constant surveillance and monitoring of our farm managers, health and hygiene experts, and the most stringent quality control systems.
